GO-Bars were created out of the desire to provide a healthy, nutritious and delicious snack that’s ideal for athletes and people with active lifestyles. All the existing energy bars seemed to be made from over-processed gloop, with added synthetic vitamins in the hope of making them healthy again. We searched out nature's richest sources of the relevant nutrients that we could combine to create a great tasting, naturally nutritious snack. Every GO-Bar is packed with fruit - the equivalent of about two whole portions of fruit from your 5 a day. Every GO-Bar is made on our own dedicated production line, so we know everything that goes in. We combine real fruit and fruit juices with cereals and soya nuggets to create a chewy textured bar.